About Carlos
Carlos has created one of the largest
organizations in history of direct sales. He’s reached the top
position of two of the world’s largest direct sales companies in
record time. He accomplished this by helping hundreds and
thousands to reach their goals. His passion today is helping
others in all areas of their life not just financial. As Carlos
says “It is important for people to prepare themselves for
success. Success is not something that just happens. You must
prepare yourself for success.” He has dedicated himself to help
others by giving motivational teachings, personal experiences
and has helped people to become better overall, not just in a
business area, also on a personal level.
Early Years
My family and I came from
Cuba to the United States when I was just 1-year old. When my
family arrived in South Florida, my father took 3 jobs and my
mother 2 and saved up enough money so they can start their own
traditional business. My father was an entrepreneur and he
started his own furniture business. He worked very hard and
built quite a significant company. Then unexpectedly, my father
passed away and I took over the business at a very young age.
Furniture was all I ever knew and I always thought that I’d be
in the furniture business for the rest of my life. My father
used to tell me “Son, be careful and don’t make the same mistake
a lot of people make - they learn a profession or a certain
career or business and they get stuck in that profession.” He
also said “Be careful you don’t become a ‘furniture man’; the
fact that you know about furniture doesn’t mean you are going to
focus just on that. There will be some other opportunities that
will come your way and you need to be open to looking at them.”
This is a big mistake most of the people make – they develop a
profession or a particular business and they get stuck with it
all their life. And that is what happened to me - I became a
‘furniture man’.
Hurricane Andrew
In August of 1992
Hurricane Andrew hit South Florida and we literally lost
everything. Every time I think back on what had happened, I
always thank God for that event. I believe everything happens
for a reason in life. As long as we moved forward with a
positive attitude, learning from our challenges, things will
always work out for the better.
Starting the Business
After the hurricane, I
started to work for a big company for a couple of years, a
friend of mine approached and introduce me to the “direct
selling industry”. Initially I was not interested and it took
him a year and a half to show me the business plan. I was used
to traditional business, I did not understand home based
businesses. I got involved anyways just in case it did work.
Then I started making a little bit of money, and it all started
to make sense. After I had been in the business for a little
while, a friend of mine called me – a friend that I started in
the business and he wanted to thank me. He said “Carlos, I
really want to thank you. I finally got something for my
children’s future.” So I said to myself, “Wait a minute – what
is this? What I’m not seeing here?” So I quickly got serious. I
didn’t get involved when I signed the application; I got
involved really when I started to see how people’s eyes would be
opened up and how hope would be back into their lives again.
Finally they have something to control in their destiny. I
realized that this business is about helping others first, so I
started working, studying and applying personal development
principles where I can truly help others. So I started to help
people achieve what they wanted. I sat down with them to find
out what it was exactly they wanted in their lives. I started to
learn techniques on how to develop financial plans – first by
finding out what they wanted, such as saving for their
children’s college education, building that dream house, buying
a new car, taking vacations with their families, etc. When I
started working with them in achieving their dreams and reaching
their goals, it was then when I realized that this business is
about one thing: The more you help people achieve what they
want, the more what you want will become a reality. It’s not
necessary any sales experience in order to have success in this
industry.
|
